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Roberto Bolaño, The Savage Detectives

 

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    Thursday, May 20, 2004

    Two all-beef patties, special sauce, lettuce, cheese...oh! You're not a winner!

    Stumbling upon the Internet Museum of Flexi, Cardboard and Oddity Records reminded me of a McDonald's sweepstakes promotion from when I was a kid. Find the flexi record in your Happy Meal, drop your favorite quarter onto the record to hold in place, and listen for your chance to win.

    The McDonald's jingle had to make it through the entire song for you to reap the rewards. Of course it would always come close, but then the chorus of tone-deaf kids would fall apart near the end. The record looked similar to this McDonald's promotion, but not quite.

    Otherwise, most of the flexi discs on display I've never seen before, including the advertisements and the eerie record with a hole through Dick Clark's head.